Senior Global Media Planner (5 months contract)

Senior Global Media Planner (5 months contract)

Job ID: 20118084
Date: March 21, 2024
Job function:
Location: Paris, FR

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About the role:
We are seeking an experienced Lead Global Media Planner to join our fast-paced e-commerce marketplace for a maternity cover position.
As a Lead Media Planner, you will be responsible for developing and executing comprehensive media plans to drive brand awareness, customer acquisition, and revenue growth.
You will play a crucial role in maximising the effectiveness of our advertising campaigns across various media channels and platforms.

YOUR MISSION (IF YOU ACCEPT IT): 🏅

  • Develop and implement effective Global media plans inhouse to meet the company’s marketing objectives, ensuring alignment with overall business goals.
  • Collaborate with cross-functional teams, including performance, creative, product, and analytics, to develop integrated campaigns that leverage multiple media channels in all our global markets.
  • Identify and negotiate with media agencies and publishers to secure the most favourable terms for media placements.
  • Be responsible for the rollout of campaigns, internal communication to Senior stakeholders, and external partners.
  • Be responsible for asset delivery & ensure on-time launch of media campaigns.
  • Be responsible for monitoring and analysing media campaign performance, ensuring the team provides regular reports and actionable insights to stakeholders.
  • Stay updated on emerging media trends, technologies, and industry best practices, and recommend innovative approaches to enhance campaign effectiveness.
  • Conduct post-campaign analysis and produce comprehensive reports to evaluate the success of media campaigns and identify areas for improvement.
  • Mentor and provide guidance to junior media planning team members, fostering their professional growth and development.
  • Collaborate with our agency, media partners, and vendors to ensure seamless execution of media plans.

YOU ARE IN THE RIGHT PLACE IF: ⭐

  • Bachelor’s degree in marketing, advertising, communications, or a related field. A master’s degree is a plus.
  • Proven experience as an Inhouse Media Planner or in a similar role, preferably in a fast-paced e-commerce or digital marketing environment.
  • Strong knowledge of various media channels, including but not limited to online advertising, social media, search engine marketing, display advertising, and programmatic advertising.
  • Proficient in using media planning and analytics tools, such as Google Ads, Facebook Ads Manager, Google Analytics, and media planning software.
  • Demonstrated experience in developing and implementing successful media strategies that drive customer acquisition and revenue growth.
  • Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
  • Strong negotiation and vendor management skills to secure favourable media placements and partnerships.
  • Exceptional communication and presentation skills, with the ability to effectively communicate complex media concepts to stakeholders at all levels.
  • Proactive and results-oriented mindset, with the ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Strong leadership and mentoring abilities to guide and inspire junior team members.

Read more

Bordeaux is never boring

Lots of adventure.
Plenty to explore.

Bordeaux offers great food and great quality of life. It’s famous for wines and cheeses. Join us here, and you can work off a bit of lunchtime brie by biking back to the office along a moon-shaped harbor. For weekend excitement, visit the Pyrenees mountains, surfer beaches, and fairytale castles.

Your kind of culture

Group of colleagues posing in front of a photobooth camera
Large group of colleagues standing in front of a lake holding a number of single letter signs that together read 'Keep Back Market Weird'
Three male colleagues playfully posing for a picture behind a DJ set
Group of colleagues crouched around a small outdoor vegetable patch box

We’re here to SABOTAGE!

SABOTAGE! is our mantra. It keeps us focused on what we aspire to be: a little bit sneaky, always smart, kinda frugal and constantly conspiring to create maximum impact.

SABOTAGE! will save us all.

Sticking to this mindset is what will save us from boredom, save us from the pitfalls of hypergrowth, and save us from becoming a “corporation” in the evil sense of the word.

SABOTAGE! is our constant call to action.

It’s a reminder not to rest on our laurels or credit cards. It points us to where we want to go but also tells us to stay true to who we are.

Group of colleagues posing in front of a photobooth camera
Large group of colleagues standing in front of a lake holding a number of single letter signs that together read 'Keep Back Market Weird'
Three male colleagues playfully posing for a picture behind a DJ set
Group of colleagues crouched around a small outdoor vegetable patch box

We’re here to SABOTAGE!

SABOTAGE! is our mantra. It keeps us focused on what we aspire to be: a little bit sneaky, always smart, kinda frugal and constantly conspiring to create maximum impact.

SABOTAGE! will save us all.

Sticking to this mindset is what will save us from boredom, save us from the pitfalls of hypergrowth, and save us from becoming a “corporation” in the evil sense of the word.

SABOTAGE! is our constant call to action.

It’s a reminder not to rest on our laurels or credit cards. It points us to where we want to go but also tells us to stay true to who we are.

“At Back Market, you feel that the founders and the employees
are very committed, and it’s powerful to be on that boat.”

Joana Costa, Senior Backend Engineer

It’s all about neat problems

Our SABOTAGE! spirit is about ingenuity and the love of a challenge. So, you’ll find us inventing new word plays for one of our ads or live streaming the Rubik’s Cube World Cup on a lunch break.

We move faster than the rest with rewards and a feedback culture

During an impromptu football match or a yearly growth report meeting, we’re inspired by giveaways, shares, and a culture of collaboration.

United we stand. Divided we fail to get to net zero.

We’re global citizens. At our All-hands annual party you could hear French, German, or Japanese, but in the office we only speak one language—the language of climate action.

It’s all about neat problems

Our SABOTAGE! spirit is about ingenuity and the love of a challenge. So, you’ll find us inventing new word plays for one of our ads or live streaming the Rubik’s Cube World Cup on a lunch break.

We move faster than the rest with rewards and a feedback culture

During an impromptu football match or a yearly growth report meeting, we’re inspired by giveaways, shares, and a culture of collaboration.

United we stand. Divided we fail to get to net zero.

We’re global citizens. At our All-hands annual party you could hear French, German, or Japanese, but in the office we only speak one language—the language of climate action.

Career on the rise

Where will your career take you?

Victor Lambilly

Victor Lambilly

Conversion Rate Optimizer

Jun 2017 – Apr 2019 – 1yr 11mos

Head of Merchandising

Apr 2019 – Present – 3yrs 5mos

Head of Merchandising & Catalog

Feb 2021 – Present – 1yr 7mos

Laura Escarbassiere

Laura Escarbassiere

Office Manager

Aug 2020 – Mar 2021 – 8mos

Workplace Manager

Mar 2021 – Oct 2021 – 8mos

Internal Communication Manager

Oct 2021 – Present – 11mos

Riwa El Boujemi

Riwa El Boujemi

Payment & Fraud Analyst

Jun 2018 – Dec 2018 – 1yr 7mos

Marketplace Business Analyst

Jan 2019 – Sep 2019 – 9mos

Junior Financial Planning & Business Analyst

Sep 2019 – Sep 2021 – 2yrs 1mo

Senior Financial Planning Analyst – North America

Sep 2021 – Present – 1yr

Victor Lambilly
Victor Lambilly
Laura Escarbassiere
Laura Escarbassiere
Riwa El Boujemi
Riwa El Boujemi

Who’s in our team?

Amandine Durr

Chief Product Officer
Paris, France

“What would I say to someone thinking of coming to join us? Do it soon. I arrived at Back Market in late 2021 and the progress has been super quick. I’ve worked for companies like AOL and Orange, and things move so much faster here.”

Amandine Durr

Chief Product Officer
Paris, France

“What would I say to someone thinking of coming to join us? Do it soon. I arrived at Back Market in late 2021 and the progress has been super quick. I’ve worked for companies like AOL and Orange, and things move so much faster here.”

Amandine Durr

Chief Product Officer
Paris, France

“What would I say to someone thinking of coming to join us? Do it soon. I arrived at Back Market in late 2021 and the progress has been super quick. I’ve worked for companies like AOL and Orange, and things move so much faster here.”

An ambitious tech stack we’re continuously improving

Our ambitious objectives require the most powerful tech. The stack connects the latest software, frameworks, programming languages, and data storage solutions.

docker
CLOUDFLARE
Rest API
fast api
FLASK
GO logo
javascript
PYTHONN
TS

Better tech. Better world.

Our application process

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Step 1 –
CV Screening + Recruiter Phone Screen

Objective

  • Assess: Experience/English skills/motivation/IC level
  • Engage candidate
  • Clarify hiring process
  • Confirm eligibility:
  • Can work remotely or relocate/Visa issues/Notice period/Salary expectation
  • Telephone Interview
  • online test
  • 30 Minutes

Step 2 –
Tech Screening

Objective

  • Assess the tech basics to qualify the candidate for the round of deep interviews
  • Validate the IC level of the candidate
  • (Re)present Back Market engineering #Ambassador
  • Telephone Interview
  • online test
  • 30 Minutes

Step 3 –
Tech interview

Objective

  • Candidate’s potential to grow
  • Leadership skills
  • Team fit & overview of the big picture
  • Telephone Interview
  • online test
  • 30 Mintues

Step 4 –
Team interview

Objective

  • Candidate’s potential to grow
  • Leadership skills
  • Team fit & overview of the big picture
  • Telephone Interview
  • online test
  • 30 Mintues

Step 5 –
Team interview

Objective

  • At the final stage we are checking the values-fit based on the Sabotage guidebook
  • Telephone Interview
  • online test
  • 30 Minutes

Better tech. Better world.

01

Think deep. Decide fast.

We think hard without overthinking. Prepare to be quick on your feet and able to adapt to constantly evolving situations.

02

This is Sparta.

Every Spartan raises their shield knowing that everyone else is relying on them to do their job well (if you don’t know what we’re talking about, 300 is on Netflix). Everyone’s work matters at Back Market.

03

Minimum resources, maximum impact.

As you can probably tell, we aren’t big about waste. That’s why we will always prize the simple and nimble solution above a spendy one. Expect to get creative and to do more with less.

04

One loving and free-spirited tribe.

We want to be a place where people can be themselves — unless that self is an a$$hole. Each person here can count on fair rules, fair pay, and fair say.

05

It’s not green enough.

This is self-explanatory. Just because our mission is a commitment to the environment doesn’t give us a free pass — there’s room for improvement. We know it and we’re reaching towards it one step at a time.

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Want to solve unsolvable problems?
Make magic happen here.

We support ingenious minds. So, you can grab our terrific tech stack and be free
to do something completely unexpected.